My friend Keith, the Director of the Donor Motivation Program for Canada, shared this question, “Do you know the first name of your great grandparents?”
“Wow,” I thought when he shared it!
I don’t.
Then he asked, “How would you feel if your great grandchildren don’t even know your name?”
“Awful,” I said.
“Not because they don’t know my name. That doesn’t bother me as much as the fact that they don’t know my values… what I believe in and hold dear. If they don’t know my name, it means they don’t know me.”
“Exactly,” he said.
“And one of my values is giving back. I want my great-grandchildren to know that giving back will transform their life, their children, and their community!”
I’ll bet it’s the same for your donors!
Quote:
“Wealth is not to feed our egos, but to feed the hungry and to help people help themselves.”
– Andrew Carnegie